Fever Pitch: Why WNBA's Viewership Record Matters Beyond the Stats The recent record breaking viewership of the Indiana Fever Chicago Sky game on NBC and Peacock is more than just a minor blip on the sports radar.
It signifies a larger trend in women's professional sports, reflecting broader cultural shifts. At 3.
31 million viewers, the game eclipsed its previous record by nearly a million, shattering a barrier that had stood for over two decades since the WNBA's inaugural season in 1997.